80pc of SEO consultants are scammers

SEO consultants are scammers

SEO for Dummies author Peter Kent has been making some pretty scathing comments about the SEO industry in a new interview:

“Over the last few years as I speak to more clients and hear their stories, it has led me to believe that 80% of the business is scam.” Kent qualifies this remarkable statement by adding: “By that I mean that 80% of people in the business doing SEO consultancy are either running an outright scam, or they thought it was good to get into SEO because it’s a hot area – but they don’t really know what they’re doing.”

Web designers also get it in the neck:

“I have never met a web design company or web design consultant who understands SEO,” he says bluntly. “Don’t trust web designers as far as search engine optimization goes – even if they tell you they understand it, they don’t. I used to say that a few understand it but I’m still waiting for them.”

Src : http://www.marcomprofessional.com/posts/andrew.smith/822080pc-of-seo-consultants-are-scammers8221-peter-kent-author-seo-for-dummies